Customer Lifecycle Marketing
In today’s competitive digital landscape, attracting customers is just the beginning—keeping them engaged and turning them into loyal advocates is what drives sustainable business growth. Customer Lifecycle Marketing (CLM) helps businesses connect with customers at every stage of their journey, from initial awareness to repeat purchases and brand advocacy. By understanding customer needs and delivering value at each phase, you can reduce acquisition costs, boost retention, and maximize lifetime value.
This course provides a step-by-step approach to implementing CLM, covering essential strategies to attract, motivate, and delight customers. You’ll discover proven tactics to build awareness, nurture leads, drive conversions, and create a community of loyal brand ambassadors. With practical lessons and action steps, you’ll learn how to turn prospects into lifelong customers, increasing revenue while fostering meaningful relationships that fuel long-term success.
